Design Trend: The Bauhaus Design Movement

Bauhaus design was revolutionary for its day. It turned the way the world looked at design completely on its head. Bauhaus sought to combine the fine arts with crafts by closing the schism between art and industry. Before this school of design and design philosophy came into being, things we term “fine arts”—such as design and architecture—were routinely held in higher regard than craftsmanship. Craftsmanship includes disciplines like painting or woodworking.

As a result, a broad variety of visual arts came under the Bauhaus design banner and were merged with workmanship to create a utopian design philosophy based on celebrating the aesthetic with the practical.

Today, almost 100 years after its inception, Bauhaus still remains a highly influential force in design and beyond. It epitomizes the tenets of German design to the entire world and demonstrates what’s possible when designers combine minimalism and mass production.

Its legacy is seen in everything from glorious typefaces and web designs to buildings and essential design principles.

The History of Bauhaus Design

The movement’s origins can be traced back to one school: the German art school of the same name called Staatliches Bauhaus. Though it was only in operation from 1919 to 1933, its short existence belies the far-reaching impact this design philosophy has had on the rest of the world in the several decades since.

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Founded by Walter Gropius, a German architect and widely seen as one of the trailblazing members of modernist architecture, the Bauhaus school literally translates to construction house. This can be confusing since the actual school didn’t even have an architecture department in its early years, but would go on nonetheless to profoundly influence modern design, modernist architecture, art, and architectural and design instruction.

Over the course of its short life, the school and its design philosophy existed in the following cities and periods:

  • Weimar (1919 to 1925)
  • Dessau (1925 to 1932)
  • Berlin (1932 to 1933)

The school was forced to close under intimidation from the Nazi regime, with its directors and staff being forced to leave Germany and emigrate to various countries all over the world. This dispersion of its faculty was actually a significant factor in helping to spread the Bauhaus design aesthetic worldwide.

First Period: Weimar (1919 to 1925)

In 1919, the Bauhaus school opened its doors with Gropius as its first director. His stated objective was to spearhead a design movement free of the class barriers that put up walls between artists and craftsmen. In its early years of operation, its faculty was a veritable whos-who of pioneering European artists:

  • Johannes Itten – Swiss designer and expressionist painter
  • Lyonel Feininger – German-American painter and Expressionism advocate
  • Gerhard Marcks – German sculptor and artist
  • Oskar Schlemmer – German designer, painter, sculptor and choreographer
  • Paul Klee – Swiss painter and artist known for Cubism, Surrealism, and Expressionism
  • Wassily Kandinsky – Russian art theorist and painter

In its first three years, Itten steered the course for much Bauhaus’ education, which was shaped by his admiration of Expressionism. His preliminary course was a student’s first contact with Bauhaus design’s ideas.

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After Itten, Hungarian designer and painter Laszlo Moholy-Nagy took over, and he shifted Bauhaus’ introductory course to favor New Objectivity (read: modern architecture) that was also near and dear to Gropius. This change was important because it crystallized Gropius’ view at the school, which was to adapt architecture to fit the early 20th century’s rise of cars, radios, and machines.

At this time, the school also issued its own magazine called, appropriately, Bauhaus, and book series called Bauhausbücher.

As 1925 approached, the school was being pressured by the local government to the point that its funding was eventually cut by 50%. This set the stage for its relocation to Dessau.

Second Period: Dessau (1925 to 1932)

At Dessau, the design of the school’s building shared many similarities to the International Style of architecture, which was characterized by:

  • Focusing on volume over mass
  • Using mass-produced and lightweight materials
  • Consistent modular forms
  • A rejection of all color and ornaments
  • Using flat surfaces that alternate with glass

At this location, Gropius founded its new architecture program and resigned as director to make way for Hannes Mayer, a Swiss architect and the new director. Under Mayer, the school experienced a few milestones, namely the construction of the ADGB Trade Union School according to Bauhaus design and five apartment buildings in Dessau. For the first time in its history, the school also turned a profit.

Unfortunately, the Nazis gained control of the Dessau city council by 1931, which forced the school to move to yet another location.

Third Period: Berlin (1932 to 1933)

This was the shortest iteration of the Bauhaus school during its already short existence, but it also paved the way for Bauhaus design’s expansion well beyond the German borders. Shortly before the move, German-American architect Ludwig Mies van der Rohe became the school’s new director. In Berlin in late 1932, he opened the third iteration of Bauhaus in an abandoned factory, whose rent he paid with his own money.

The Berlin school lasted only for 10 months before it was closed under pressure from the Nazi regime that was gaining power. To the Nazis, Bauhaus design was “un-German” due to its modernist style, as well as “degenerate art” because of its perceived Jewish or Communist associations.

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In April 1933, the school shut down for good due to this persecution.

However, this prompted many of Bauhaus designs’ principles—like Gropius, Meyer, and Mies—to emigrate to countries like Switzerland, Britain, Mexico and the U.S. Thanks to their flight from the Nazis, Bauhaus design traditions lived on and proliferated in various continents.

Characteristics of Bauhaus Design

The design philosophy of Bauhaus is form follows function. This is a clue as to how products designed in the Bauhaus aesthetic will look. In other words, Bauhaus is based on a no-frills, no-gimmicks approach that favors utility over show.

This philosophy can be very prominently seen in areas where Bauhaus has had a major impact: modern furniture design and architecture. When you look at a chair or a building made in the mold of Bauhaus, you immediately notice a stark bluntness to it, with sharp corners and edges and strong lines. Because of this bare-bones approach, Bauhaus design was indeed somewhat shocking to people in the early 20th century, given the then-radical design departures from the norm.

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Qualities of Bauhaus design usually include:

  • Plainness
  • Straightforward simplicity
  • Being conducive to mass production
  • Retaining the integrity of craft materials (as in materials should be used in their honest and natural form and not altered)
  • Streamlined aesthetics
  • Modernity

Bauhaus, therefore, favors pragmatism and practicality in design over beauty for the mere sake of beauty. That’s not to say, though, that Bauhaus can’t be visually attractive. When you read on, you’ll further see the visual appeal in some of its starkly minimalist designs.

Noteworthy Examples of Bauhaus Design

Bauhaus has heavily influenced various industries, from graphic design and architecture to typography and furniture. Take a look at some of the world’s best examples of this school of design.

Typography

Bauhaus

The namesake font of the design movement, Bauhaus font takes its inspiration from the experimental Universal font of Herbert Bayer from 1925. Bayer was widely regarded as the last living member of the design movement until his death in 1985.

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Created in 1969, the Bauhaus font almost resembles a stencil effect in some characters, but it embodies simplicity and straightforwardness above all else. This appropriately sans-serif typeface features very legible and readable letters with fairly even and thick stroke widths.

Check out our selection of Bauhaus-inspired typefaces:

Futura

The Futura typeface is another well-known representation of Bauhaus in typography. This geometric and sans-serif font takes its design cues from the geometric shapes that became emblematic of the distinct, visual shapes seen in Bauhaus. Commissioned by the Bauer Type Foundry, a storied German type foundry, Futura has characteristics that espouse modernity.

Its qualities include:

  • Efficiency
  • Forwardness
  • Even-weighted strokes
  • Tall ascenders

One of the most interesting tidbits about this typeface is its usage—which confirms its pragmatic design. Recall that Bauhaus design is meant to espouse function over form, for the ultimate in usability.

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Futura, thanks to its legibility and readability, has been used in:

  • IKEA ads and logos
  • Volkswagen ads and logos
  • Royal Dutch Shell ads and logos
  • typography in the movie V for Vendetta
  • Mercedes-Benz instrument panels graphics

For additional inspiration and design ideas on how to use Futura in your own projects, see our great selection of Futura fonts in our marketplace, and check out some of our Futura fonts:

Architecture

Bauhaus has left a lasting mark on building construction throughout the world.

Bauhaus Dessau

One of the earliest contributions to this design aesthetic was the Bauhaus school’s actual building in Dessau, which was built by Gropius in 1926. This ultra-modernist (for its time) structure is immediately noticeable by its blocky, glass-and-concrete design.

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Using elements of the International Style, the building featured many unique design stylings such as:

  • Window glazing
  • A reinforced concrete and brickwork skeleton
  • Asphalt tile-covered roofs intended for walking on
  • Mushroom-like ceilings

The Bauhaus Archive

The Bauhaus Archive is located in Berlin and houses the biggest collection of Bauhaus-related works in the world. Opened in 1979, the Archive is the epitome of Bauhaus design, which only makes sense.

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Its design embodies minimalism and convenience, a “form follows function” motive that makes it stand out among all other buildings in Berlin. Its roof is unique to the extreme: It was built to resemble an ocean liner’s smokestacks!

The Stillman House

The Stillman House, in Connecticut, is a fine American take on Bauhaus. Constructed back in 1951, the structure takes inspiration from Bauhaus giant Marcel Breuer’s Gregory Ain example, “House in the Garden.”

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A study in all the design elements of Bauhaus, the home boasts the classic, bold colors so famous of the design style, in addition to its blocky, straight and clean lines. The presence of many windows on the house’s façade is another telltale sign of Bauhaus influence.

Modern Furniture

Bauhaus design has produced many notable contributions to furniture design. Here are some of the most famous.

The Cantilever Chair

Not all products that were designed in the Bauhaus style in its early days were actually associated with the school of the same name. A perfect example is the cantilever chair.

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Designed by Marcel Breuer, a Hungarian designer and architect, the chair isn’t propped up by the traditional arrangement of four legs; instead, it’s supported by one, continuous leg that’s fitted to one end of the seat of the chair and then molded into an L shape. As a result, the single leg also doubles as the base of the chair.

This extremely common chair design is nearly ubiquitous today.

Nesting Tables

Nesting tables are Bauhaus’ answer to the Russian matryoshka doll, where dolls of decreasing size are placed inside each other. With Josef Albers’ nesting tables, you have the same concept…except with tables of decreasing size neatly stacking under each other.

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Albers was the Bauhaus school’s furniture workshop’s artistic director for 1926 to 1927. While there, he designed these stacking tables as the epitome of space-saving minimalism. Their stark, vibrant colors also epitomize the foundational color scheme that would’ve been taught in the school’s preliminary course. Thanks to the “form follows function” philosophy of the school, nesting tables work together or independently.

The Wassily Chair

Breuer also designed the Wassily Chair, another impressive feat of Bauhaus furniture design. A striking piece of furniture, it features a tubular steel construction that gives it an unmistakable, evocative look. Chosen because of its lightness, the tubular steel frame means the chair only has two legs instead of the traditional four.

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Contributing to the chair’s simplicity is the choice of upholstery. Black leather straps, replacing the original fabric version, create the seating surface.

One of the most popular chairs of the 20th century, the Wassily Chair is still mass-produced today by different manufacturers, sometimes under different names.

Web Design

Bauhaus has even infiltrated the far reaches of the web with its indelible mark on web design in general.

The MET Website

The Metropolitan Museum of Art’s Bauhaus Timeline of Art History webpage features a slew of Bauhaus designs in its photography and colors. The horizontally scrolling slider at the top of the page gives site visitors a generous look at various products and designs created by this technique.

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Visitors also get a quick crash course in the short history of Bauhaus.

923a Website

This design agency from France is unabashedly proud of its Bauhaus-inspired projects and portfolio, so much so that it splashes colorful snapshots and images all over its site. This is very reminiscent of the vibrant colors one can see in Bauhaus-inspired paintings and certain pieces of furniture.

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It’s almost like the company’s portfolio serves as a big love letter to Bauhaus. At the very least, the agency wears its Bauhaus colors on its sleeve.

Locations

In particularly special spots on the globe, entire sections of cities have been built in the Bauhaus style as an homage to this school of design.

The White City of Tel Aviv

One of the biggest cities in Israel can boast of being home to an entire stretch of real estate that’s exclusively built in the Bauhaus style. Tel Aviv is home to the White City, which is a grouping of more than 4000 structures that was constructed in the 1930s by Jewish architects exiled by the Nazis.

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Tel Aviv can legitimately brag about having the most buildings constructed in this style of any location in the world.

As a result of this concentration of Bauhaus buildings, UNESCO (United Nations Educational, Scientific and Cultural Organization), back in 2003, recognized the White City as a World Cultural Heritage site. It proclaimed the stretch of land as a shining iteration of early 20th-century new-town planning and architecture.

An Indelible Design Style

In its almost 100 years of existence, Bauhaus design has survived a lot of adversity and still thrived. It survived the political chaos of pre-World War II Germany, Nazism, the exile of its pioneers, and other design trends that have come and gone. It’s still here in the 21st century, inspiring new generations of creatives and designers.

Its strength and beauty lie in its strict dedication to functionality and minimalism. In design, these two concepts are timeless, which explains its longevity.


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20 Handpicked WordPress Themes for Your Photography Business

They say a picture is worth a thousand words. But perhaps this saying couldn’t be truer for photographers. Whether you’re in it as a hobby or it’s your main source of income, having a portfolio of your best works is always a good investment.

The Web is a great place to begin displaying your most creative pieces. You can upload it on platforms that specialize on visual content, like Deviantart. Or why not begin a blog and use it as a springboard to reach a wider audience?

Setting up your own website nowadays only takes minutes and requires no experience in coding. The best platform to get started on is WordPress, as there’s a wide variety of ready-made themes you can simply upload, install, and enjoy.

If you’re a photographer, you’ll love these photography WordPress themes carefully crafted for your love of photos. Go ahead and be inspired to put up your own portfolio today!

WordPress Themes for Your Photography Business

1. Ella WordPress Theme

This simple multipurpose photography WordPress theme features a full-screen hero section to truly bring your works to life.

2. Brooks – Portfolio WordPress Theme

Want to let your pictures do the talking? This super clean and responsive WordPress theme helps you do just that.

3. WordPress Theme – Ambre Image

Make your photos stand out with this beautifully simple theme that’s already SEO-optimized and translation-ready.

4. Falero – Wedding Portfolio Theme

This professional WordPress theme is perfect for both pro and beginner photographers.

5. Watermark WordPress Theme

Want to launch your photography business but no idea where to start? Tell your own stories using this beautiful engaging theme – with no coding required.

It’s time to launch your blog.


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Download your free toolkit

Grab the ultimate toolkit to design your site.

Social media templates, a customizable media kit, a comprehensive ebook, and more. Get everything you need to get this project going!

6. Lense – Minimal Photography Theme

Let your photos be the focus in this theme that features multiple gallery variations so your images can be displayed exactly in the way you want them to.

7. Shutter – Photography WP Theme

This responsive theme comes with five demo concepts so you can truly maximize its beautiful features.

8. Photography WordPress Theme – GEO

Make your images tell a story in this highly intuitive WordPress theme ideal for photographers or photo lovers.

9. COLr

This template features horizontal scrolling with neutral tones and a simple look. Versatile and highly customizable – all it needs is your awesome content.

10. Camera WordPress Theme

This elegant and distraction-free WordPress theme acts as an interactive canvas to showcase your best works beautifully thanks to its full-width carousel.

11. Dragon: Unique Photography Theme

This unique photography theme looks clean and composed – perfect for the photographer who wants to be in control.

12. RokoPhoto -Stylish Photography Theme

Catch this modern and stylish photography WordPress theme that will put your portfolio right on the spotlight.

13. Shutter. A Classic Photography Theme

A classy theme designed especially for photographers. Pick from two classic looks: dark or light.

14. Arouca – Photography / Portfolio

Whether you’re a photographer, art lover, or designer, you will love this beautiful theme that definitely speaks volumes.

15. Antler and Rose Genesis Child Theme

This theme’s amazing built-in homepage portfolio allows you to show off your best pieces immediately.

16. Bricks WordPress Theme

Make a powerful first impression with this handsome WordPress theme that stacks your photos into pretty grids.

17. Exposure – Photography WP Theme

This responsive and user-friendly photography WordPress theme is recommended for pro or hobby photographers alike.

18. Selkie – Multipurpose Blog and Portfolio

Don’t just let your photos do the talking – add value with a blog! Enhance your visitors’ experience in this versatile theme that does all and more.

19. WordPress Theme – Ambre Photo

Show off your photos beautifully and simply in this responsive WordPress theme fit for any creative.

20. Brut Portfolio Theme

This bold minimalistic one-page portfolio theme does more with less. Be amazed with its awesome features, such as smooth CSS3 animations, zero coding necessary, and lifetime free updates.

When choosing a website theme, pick something that not only looks good, but is also accessible across all devices. This way, you won’t need to worry about people being unable to view your best works. Make sure to read and understand what the theme is about and how to maximize it. It’s one of the best ways to get more bang for your buck once you make a purchase.

Creative Market is your go-to resource when it comes to beautiful WordPress themes. Thanks to their independent creatives all over the world, you have a vast array of options to choose from. Pick from clean, minimalist looks, or something bolder and more fun.

Buying a pre-made WordPress theme for your photography portfolio is a great way to save time and money. After the purchase, you simply install, adjust, and enjoy. Within minutes, you can have a stunning portfolio that would earn you lots of eyeballs.


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It’s time to launch your blog.


Download your free toolkit

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Download your free toolkit

Grab the ultimate toolkit to design your site.

Social media templates, a customizable media kit, a comprehensive ebook, and more. Get everything you need to get this project going!

Source: https://creativemarket.com/blog

15 Downloadable Color Palettes For Winter

Three cheers (of hot cocoa and marshmallows) for sweater weather. ‘Tis the season for frosty hues to get inspired. Whether it’s for graphic design, fashion or home decor, these 15 color palettes will guide your Winter creativity.

Love what you see? Download our palettes below paired with their hex codes for use in your next project!

Download our Winter color palettes


Download the palettes

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Download the palettes

Add a splash of color to your next project.

Download our set of color palettes to get their exact hex codes!

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Download our Winter color palettes


Download the palettes

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Download the palettes

Add a splash of color to your next project.

Download our set of color palettes to get their exact hex codes!

Source: https://creativemarket.com/blog

15 Downloadable Color Palettes For Winter

Three cheers (of hot cocoa and marshmallows) for sweater weather. ‘Tis the season for frosty hues to get inspired. Whether it’s for graphic design, fashion or home decor, these 15 color palettes will guide your Winter creativity.

Love what you see? Download our fall palettes below paired with their hex codes for use in your next project!

Download our Winter color palettes


Download the palettes

img

Download the palettes

Add a splash of color to your next project.

Download our set of color palettes to get their exact hex codes!

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Products Seen In This Post:

Download our Winter color palettes


Download the palettes

img

Download the palettes

Add a splash of color to your next project.

Download our set of color palettes to get their exact hex codes!

Source: https://creativemarket.com/blog

Trend Alert: The Hologram Design Trend

The hologram design trend is a force to be reckoned with. In its simplest terms, a hologram is a photograph of light that’s scattered from an object and then displayed in a three-dimensional way. You’ve seen holograms in many different applications, from their use in Star Wars movies to the so-called rainbow holograms that are on the backs of your credit cards for security reasons, just to name a few.

Holograms have been around for decades, with the technology behind their roots dating all the way back to the 1920s. However, the hologram design trend is experiencing a renaissance recently, with the holographic method being applied in design across a myriad of industries.

Let’s take an in-depth look at how holograms have left their mark on design and continue to do so well into the 21st century.

The History of the Hologram Design Trend

Holograms are attractive to look at from a purely aesthetic point of view, but their origins are firmly rooted in hard science.

They were recognized on a prominent scale for the first time in 1971, when the physicist Dennis Gabor received the Nobel Prize for Physics for inventing and developing the holographic method. Though he received the prize in 1971, his work was performed in the late 1940s, which in turn was based on pioneering work by scientists in the 1920s who were active in X-ray microscopy.

However, even as early as 1962, great strides were being made in holographic advancement. Thanks to the invention of the laser, the first optical holograms that were capable of recording 3D objects were produced by the Soviet Union’s Yuri Denisyuk, another physicist, and by the University of Michigan’s Emmett Leith, a professor of electrical engineering, and Juris Upatnieks, yet another physicist.

From these early origins of a pure scientific application, holograms have come a long way. Today, everyone without a scientific background can easily identify and appreciate them.

How Does a Hologram Work?

According to the Holocenter, the Center for the Holographic Arts, a hologram is: “a physical structure that diffracts light into an image. The term ‘hologram’ can refer to both the encoded material and the resulting image.”

A hologram works based on the principle of interference. The hologram will capture the disruptive relationship among two or more beams of light, such as laser beams. One of these beams shines right onto the recording medium to function as a reference point for the light that’s scattered from the illuminated scene.

The hologram will capture this light in a way that relates to the entire area of the film. This contrasts starkly with your ordinary photograph, which only captures a relatively small space “aperture” of perspective, which is essentially the image that’s produced by concentrating this light onto a digital sensor or film.

Where to Find the Hologram Design Trend

Holograms are found in a slew of industries and applications. Below, we round up some of the more popular and impactful places where you can find and appreciate them.

Stationery of All Kinds

Holograms are a perfect fit for stationery when you think about it. Stationery is writing material (envelopes, cards, papers, notes, etc.) that people can take for granted due to its omnipresence and the mundaneness that’s associated with office supplies in general. Holograms, therefore, are the perfect element to add to your everyday piece of stationery to spruce it up and take it beyond the ordinary.

Here are just some of the different ways you can observe the hologram design trend in stationery:

  • On greeting cards of all types
  • On various invitations
  • On specific postage stamps, some of which have been specially issued just for the holograms
  • On stickers
  • On gift-wrapping paper
  • On pens, pencils and other writing materials that have been coated with a holographic sheen

So the next time you’re in your favorite stationery or office-supply store—or perhaps just navigating through the various pins and boards on Pinterest—see if you can spot some of these holographic touches to these writing materials.

Also, don’t forget to visit our marketplace if you’re working on a project where you need to include some holographic materials in your paper-based designs:

Stock Photography

Stock photography is a huge industry where photographers license their original works to stock houses for specific uses. These snapshots are then purchased for a flat fee or for a specific price, based on the intended usage. The photographer is paid each time someone purchases his images.

Over time, stock photos have gotten more sophisticated and now feature more high-quality themes than just the usual cliché most people think of when they think of stock photos: a group of people smiling broadly into the camera.

Case in point, the appearance of holograms in these stock photos, both as the main subject and as compositional elements. Stock photos featuring holograms can be used in a wide variety of ways, including:

  • For promotional pictures in brochures
  • As backgrounds in various types of graphic design
  • As images in email headers and the email body
  • For use on websites and landing pages

If you’re looking to add a bit of forward-thinking and modern design to whatever project you’re working on, see our marketplace for a great collection of stock photography that features holograms in numerous, interesting presentations:

Product Design

No thorough piece on the hologram design trend can ignore the techy aspect of it, which is ramping up in amazing ways thanks to ever-expanding design breakthroughs.

Product design is both the process of developing new ideas that lead to new products and the actual creation of a new product that a business sells to its customers. It runs the gamut from creating the latest and greatest iPhone—such as the iPhone X—to designing new vehicles. Everything in between is fair game, too.

Lately, the hologram design trend has made a huge splash in the world of car design.

Ford recently announced that it was using Microsoft’s daring HoloLens mixed reality technology to help it design its new vehicles. Its designers can now simply don headsets to “visualize” any proposed design changes, additions, and improvements to their fleet of vehicles.

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Thanks to the use of holograms in their product-design process, Ford’s designers are able to see the various shapes, textures, and sizes of their new vehicles in only minutes and hours, as opposed to the usual weeks and months during the traditional design process.

Here’s how the HoloLens uses holograms to empower designers to iterate new ideas and versions more efficiently than ever:

  • It uses mixed reality or the combining of the real and virtual worlds to create new spaces where tangible and digital objects freely interact
  • Designers view holograms in high-quality backgrounds through hands-free headsets
  • Designers can scroll through and then preview any new design iterations immediately that are virtually projected onto a real-life model of a vehicle

The use of holograms in mixed reality technology holds great potential for the entire design world, both from a standpoint of much better efficiency and boundless design iterations.

Revolutionary Typography

This will throw you for a loop, for sure, because, when we think of typefaces, we usually think in only two dimensions. Thanks to new technology like the aforementioned Microsoft HoloLens, holograms have a bedazzling effect on type, which is opening up new worlds of creativity for typeface designers.

In HoloLens, fonts are produced as holograms with the light patterned on the additive color system. As a result, designers can view and appreciate typefaces from all three dimensions, which is a completely new concept. When typeface designer Dong Yoon Park first heard about the HoloLens, he knew he could do something incredibly unprecedented for typography.

Park had already created the popular Typography Insight app in 2011, but when he heard of the HoloLens, he updated it to fit the possibilities of the HoloLens. The result is an app that lets typeface designers experiment and play with holographic fonts in a 3D mixed reality environment.

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This unprecedented approach to looking at typography liberates designers to do things they could never imagine doing on a 2D canvas alone, including:

  • Using various fonts sizes, layouts, and colors to arrange typefaces in a 3D space, making it ideal for designing wall signage to designing experimental fonts in a 3D environment
  • Understanding various type sizes in a free-moving, 3D space
  • Appreciating the detailed anatomies of various typefaces

Typography is an essential element of great design in any medium, whether you’re working with digital or paper. For inspiration of what astounding fonts look like, see our marketplace for a huge selection of typefaces:

Movie Franchises and Properties

Ah, the movies! There’s nothing quite like watching a film to get entertained, learn a bit about pop culture, and soak up some design inspiration.

It just so happens that holograms have been featured very prominently throughout the decades in many of your favorite film franchises. Whether it’s older movies from the 1970s to the heavy-hitting blockbusters right up to today, holograms have made an impact in motion pictures.

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Perhaps the most famous movie series that indulges in the use of this design trend is Star Wars, where holograms are mainly used for futuristic and cool-looking communication between its main protagonists. Star Wars movies that prominently feature holograms include:

  • The Phantom Menace
  • Attack of the Clones
  • Revenge of the Sith
  • A New Hope
  • Empire Strikes Back
  • Return of the Jedi

Other prominent movies that feature holograms include:

  • Lost in Space (1998) – Will’s school principal appears as a hologram
  • Vanilla Sky – The Tom Cruise movie features a hologram of jazz saxophonist John Coltrane appearing in the main character John Aames’ apartment
  • Ocean’s Twelve – Roman Nagel utilizes his holographic abilities to produce the Faberge Imperial Coronation Egg
  • Iron Man, Iron Man 2, and Iron Man 3 – Holograms appear in Iron Man’s suit
  • Prometheus – The android David enters a control room that possesses a holographic map of Earth

Naturally, holograms have been more so featured in movies where there’s a science-fiction, futuristic or fantasy element to the plotline.

Designers like Jayse Hansen build their entire careers (or much of it) around specifically creating these holographic effects for feature films like The Avengers, the aforementioned Iron Man 3, and the Rise of the Planet of the Apes.

Another good example of a designer working in this exciting field is Anna Fraser, who calls herself the “designer of holograms.” Interestingly, she works out of Australia on many major American motion pictures where the directors require holographic interfaces to be designed for the screen. Typically, she works by receiving a design brief from the VFX supervisor or director of the movie, and then she designs any holograms (they think will make it into the final cut) for the movie as the film is still being shot and edited.

Home Design

One of the most arduous things is to properly plan out the living spaces in your home. You miscalculate, things go awry, and, before you know it, you either have ill-matching furniture, too little furniture, or you just don’t know just where to place your furnishings.

Thanks to holograms, problems like these are becoming a thing of the past.

Enter the HoloPlanner app, which, as the name implies, empowers you to rely on mixed reality to accurately lay out the furniture in any new room, home or space. Including a virtual tape measure, you can also take accurate measurements that will scale in real life. You’ll never have to struggle with oddly furnished rooms ever again.

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In the app, you place holograms of your proposed furniture exactly the way you want to in your real-life rooms. More than taking the guesswork out of home design, HoloPlanner epitomizes the use of holograms for an extremely functional purpose instead of just for something that looks cool.

This app is available for free, but you do need a Microsoft HoloLens to use it. Unfortunately, the price tag is a few thousand dollars for the HoloLens, so it’s probably not going to be a possible purchase option for most people, at this moment. The more that holograms are designed for use in this practical way, though, the faster the price will drop for more people to enjoy this design technology.

Fashion Design

Holograms can be the key to revolutionizing fashion and the very idea of wearing tangible clothes as we know it. Tired of having to put on your clothes in the morning before going to work? Tired of having to always launder and iron them to ensure that they look fresh and wrinkle-free? If you are, then the hologram design trend just may have something exceptionally helpful in store for you.

Fashion’s flirtation with holograms has had an approximately decade-long history marked by a couple of false starts, nonetheless.

The first designer to experiment with holograms was the late Alexander McQueen, who, back in 2006, used a hologram of model Kate Moss to show off an organza gown. The presentation was orchestrated so that the hologram dramatically appeared inside of a glass pyramid.

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Since then, however, English fashion house Burberry has dabbled in holograms, using them in 2011 as part of a Beijing store opening.

Then, during 2016’s Amsterdam Fashion Week, a special hologram catwalk show was spearheaded by Pinar & Viola, Dutch artists; this involved projecting holographic clothing onto live models who stalked up and down the runway.

Though the fashion world hasn’t by any large means fully embraced holograms yet, speculation is rife that these early experiments with holograms in fashion is a preview of the future. Fast-forward a number of years ahead, and it may be the norm to have clothing “projected” onto people in this way.

Of course, today, holograms are already readily available on clothing of all sorts, where they provide a sparkly and eye-catching focal point:Pin It

It’s Taking Off

Unlike other design trends that have non-digital roots, holograms benefit from the use of technology to really propel their advance and adaptability. The hologram design trend is therefore equally at home on tactile materials like stationery and stock photos as it is in more tech-heavy applications like mixed reality typeface apps and product design for new cars.

While holograms were historically invented in the 20th century for decidedly non-artistic reasons, over the decades, they’ve been slowly but surely adopted into more design-based uses. They likely received their biggest push from a pop-culture standpoint through movies and entertainment products fantastically exploring all their possibilities—whether plausible or not.

To date, holograms represent the perfect union between traditional design and current, technological breakthroughs that make it easy to propel a design trend like this to new heights, uses and widespread acceptance.


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January Big Bundle: Over $1557 in Design Goods For Only $39!

We’re back with another amazing bundle of unbeatable design resources. For January, we’ve rounded up 87 items worth over $1557, yours for just $39. Read on to see what’s included or jump straight to the bundle page for more information.

Get 3 Free Products Just for Sharing!

To give you a little taste of how awesome this bundle is, we’re giving part of it away free! All you have to do is go to the bundle page and use the share buttons.

The January Big Bundle

Here’s a quick look at all of the great products that you’ll find in this month’s bundle. Remember that bundles only last a week so this is your one shot to grab all these awesome items in one affordable purchase. For full details, head over to the bundle page.

Adam Ladd

Flycatcher Design

Yasir Ekinci

Authority

CreativeFolks

Mikoslide

ffforn studio store

Maggie Molloy

mock-ups

Graphic Spirit

The Everlasting Story

Bibela

Spread the Word and Earn

Odds are, if you love this bundle, so will your friends. If you sign up for our Partner Program and share the bundle on social media, you’ll earn 10% of every purchase for an entire year from all new customers you refer to Creative Market. How cool is that?

Free lettering worksheets


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50 Fresh Summer and Beach Fonts

The right kind of typography can take a design from boring to brilliant in seconds. Formal or business themes generally look great next to clean, narrow fonts. Fun, more casual projects often do well with cursive or bold typefaces.Understanding the power of typography will make your work stand out more. Whether you’re creating greeting cards or logos, use the type of font that will evoke the right kind of emotions for your audiences.

Working on fun summer projects? You will love these summer and beach fonts. Evoke the sand, sea, and sun in this list of tropical typography.

1. Sea Breeze Signature Script

This hand-lettered signature-style script inspired by the gentle sea breeze is crisp and clean – perfect for greeting cards, printed works, and headlines.

2. Thunderstorm (With Extra Pack)

Reminisce the summers of the 80s and 90s in this hand-made brush typeface that will surely make any project pop!

3. Luckiest Guy Pro

The uber-bold unicase letterforms of this font were inspired 50s and 60s ads. Bold but light-hearted, it could be just what you were looking for in terms of charm and appeal.

4. Mahatma Typeface

This stylish and playful font family is all you need to add a fun flare to any artwork.

5. Pleasure Point

Keep it real with this radical font that features awesome craftsmanship. All you need is some waves and you can totally hang loose with this typeface in your toolkit.

6. Survivor Display Font

Inspired by the jagged forms of rocks and natural wood, this font recalls adventure, nature, and wilderness in every letter.

7. Author Type

Effortlessly add a personal touch to your projects using this simple yet stunning hand-painted typeface.

8. The Perfect Wave

Make waves using this fun font designed to help you catch the perfect waves each and every time.

9. California Jackpot Font

There’s nothing like a California summer. Evoke the same feeling with this typeface inspired by flat marker strokes.

10. Changing

This is a lively font that’s loaded with various automatic interlock pairs that do their magic in OpenType-aware applications.

11. Palm Canyon Drive

This monoline script inspired by retro matchbook covers, travel postcards, Tikki bars, and Hollywood feels like being in 40s and 50s California all over again.

12. Whirly Birdie 26

A super bold font that’s best used in headlines, titles, or logos. To get the most out of this playful typeface, alternate between upper and lowercase letters!

13. Sea Legs

Make your blog posts or social media graphics stand out using this hip font, featuring its organic curves and flowing lines.

14. Sailor Stripes Font + Illustrations

This quirky nautical font also comes with 25 fun line illustrations to complete your sea-inspired theme!

15. ‘Ocean Six’ Brushed & Rugged

Made with scanned/vectorized acrylic brush strokes, this unique and highly-detailed typeface will take you back right at the heart of the ocean.

16. Ocean Twelve Font Duo + Extras

Got a handcrafted project that needs an extra ‘oomph’? This modern display and handwritten font includes a script and catchwords for fully dynamic designs.

17. Original Surfer Pro

Invite the fun of summer any time of the year by using this offbeat sans serif font that’s simply bursting with energy!

18. Ocovilla AOE

Dance to the summer beat of this playful typeface with a cool paper cut look.

19. Pines Black and Pines Black Italic

This fresh font duo is best paired with works needing a contemporary touch. This modern sans serif is a must-have in any designer’s arsenal!

20. Refresh Font (LIMITED EDITION) + Bonus

Summer is all about light fabrics, fresh ideas, and cool treats – just like this slim handwriting font. But this and get the super awesome doodle pack to add more character to your designs.

21. Jumbuck Sans

Featuring minimal points and smooth curves, this sans serif baby will make crafting end products or designs easy as pie!

22. Peachy and Pure – Typeface

Use this delightfully cute font with lots of character when your artwork needs just a little bit of sugar.

23. Bayshore + New! Neon Glow Styles

Perm your hair and get ready to head to the beach in your tight lycra thanks to this totally awesome mono-line script font straight out of the 80’s.

24. Survivor Wood Font

Ever wondered what it would be like as a castaway? Create the same feeling in this adventurous typeface.

25. Tide Sans

Bring Spring Break back anytime using this carefree font that will remind you of sweet sunsets and Frisbee contests.

26. San Diego | Beach Designer Font Set

This four-font typeset features four different sizes (tall, medium, small, and extra small) you can effortlessly mix and match to make your life a breeze.

27. Palm Beach Font Duo

This font duo boasts of script and sans, plus clean and rough variants for a truly vintage summer feel to any project.

28. Pasadena | A Nostalgic Sans Serif

This nostalgic all-caps font inspired by retro label makers will take you back to your childhood of lazy summers and warm carefree nights.

29. Bahamas Brush Font

Use this authentic brush font for artworks that need the touch of happy sunshine and summer goodness.

30. Thiket Typeface

This personable font comes with regular and italic versions to add more character into your designs.

31. La Tequila Typeface

Need to level-up an ordinary summer theme project? Check out this super fun font that includes an outline variation.

32. Its Miss Summer

This fancy handwritten font duo is perfect for invitations, displays, stamps, logos, headers, blog sliders, and more.

33. Winterfall Duo Font

Whether you need a vintage typeface or an elegant one, this beautiful font duo that features a variety of alternates is your answer.

34. Mellow Script

Make your summer themed artworks more mellow using the soft touch of this classic handwritten font.

35. Summer Festival Typeface

This clean script font works beautifully whether you need typography for an Instagram post, or a website logo. It’s so versatile!

36. Summer Lemonade + Extras

Summer is all about possibilities. So explore yours using this playful font trio that’s super easy to use!

37. Hawaii

When it comes to adding warmth to any design, always go for a bold font that’s inspired by the sun and sea.

38. Sea Shell Script

There’s nothing like the carefree swirls of this beautiful and totally original script font to remind you of warm sunny days.

39. Wakiki Layered Typeface + Bonus

This font trio comes with BONUS illustrations to make your designs pop and give them a tropical feel anytime.

40. Avenue

This handcrafted rounded sans serif font is as relaxed as the ocean!

41. Tropical Nights Script Font

This hand-drawn script font is super versatile thanks to extra swashes, alternates, and a bold variant. It’s perfect for projects done during a calm, cool summer evening.

42. Handelson Three

This monoline script summer font features geometric sans serifs but with an option for textures and rough edges for a truly handwritten feel.

43. Aquabella Font Duo

This charming font duo includes cute alternates to mix and match and create the look you’re really after.

44. Nafasyah – Brushed Font Duo

This set of hand-lettered fonts comes complete with swashes and doodles to add that wow factor to any project!

45. Love Hurts – Ballpoint Script

This highly expressive ballpoint script is awesome paired with a serif or sans serif for a truly unique look and feel. Best used for branding.

46. Haiti Organic Brush Font +Extras

Sunny days are best expressed through this organic brush font that comes with a BONUS tropical clipart set and pattern pack!

47. Homeland

Make invitations, posters, letterheads, or logos stand out using this beautiful signature font that flows as smooth as water.

48. Perfect Sunset Typeface

Looking for that perfect font to add drama to a breath-taking sunset photo or backdrop? This is it.

49. Paradise Thoughts Typeface

This handmade font would be a nifty addition to any designer’s toolkit thanks to its truly authentic look and feel.

Make sure you always have the right kind of font for the job. When looking for more resources or inspiration, don’t forget to visit Creative Market, the go-to website for creatives like yourself. Their extensive collection of images, typography, vectors, layouts, and more, will surely motivate you to level-up your projects.

Getting pre-made fonts is a great investment in the long run. Instead of scrambling to find the best typography for your current work, you simply need to pull one out of your toolkit. Imagine the time and energy you will save! Now you can focus on what truly matters: getting your creative juices flowing.

Buy these bundles and save yourself the hassle. Even better, why not grab two or three font packs to save in your toolkit? You’ll never know when you’ll need a great font to remind you of sweet summers.


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30 Creative Google Slides Templates for Your Next Presentation

Whether it’s creating a presentation for your next big design client, a new partnership opportunity for your design business, or to use as a lead-generation tool on your own website, Google Slides templates are very helpful. The beauty of these templates is that they’re fully editable and customizable, so you can put your brand’s personal touch on them. Google Slides is a presentation program that’s available for free in Google’s popular web-based software suite. Depending on the purpose of your slide presentation, you’ll want to use the right template and switch it out accordingly.

Mastering how to design a slideshow presentation is one of the most important skills any creative can learn. It can open doors to new client opportunities and portray your aesthetic style as you present ideas.

Enjoy this detailed walkthrough that covers the ins and outs of designing a slideshow presentation from start to finish. Then, take in our rundown of the 30 top Google Slides templates.

How Many Slides in Total?

One of the biggest issues that people run into when they’re creating a slideshow is deciding on the number of slides in total. Should they err on the side of caution and go with fewer, or will that make for an inadequate presentation? Should they go on the longer side, but risk boring the audience after a while?

Choice paralysis normally happens when there are many choices, but the fact that only this one fork in the road can cause such uncertainty in the process is telling.

Let’s look what some authority figures say on the subject of the number of slides.

Perhaps one of the best-known influencers who’s decided to even weigh in on this much-debated topic is Guy Kawasaki. The marketing specialist and venture capitalist recommends the old less-is-more approach. He recommends no more than just 10 slides in a typical presentation—but there’s a catch! This only applies if your presentation goes on for 20 minutes; shorter or longer than that, and you have to adjust the number of slides accordingly.

For an opinion on the other end of the spectrum, we go to Fast Company’s Dan Heath, whose take is quite different.

He recommends slideshows going as long as 42 slides—but with some conditions. For one thing, presenters should only reach that high number of slides if they’re giving something he calls an audience-aid approach, which is giving them extra context with additional slides.

On the other hand, he also counsels that shorter presentations do have their place if they’re a presenter-aid approach, meaning the slides are actually there to help the presenter remember what to talk about in what particular part of the presentation.

The bottom line? There is no right or wrong answer to this one. You can make your presentation as long or short as you want, but it has to be context-specific. Excessively long slideshows that fail to aid the audience by helping them to understand your points better will be your undoing, no matter what!

The Best Fonts to Use for Google Slides Templates

It goes without saying that something that depends on your audience being able to easily read the material requires excellent typefaces. That begs the question, what fonts are the best to use for slideshows?

One of the main criteria comes down to readability and legibility. You want your audience to both be able to recognize the words and paragraphs in your slides (readability) and make out the individual characters of the copy (legibility).

Another big factor is whether or not you’ll be using your presentation online, offline or in both environments.

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Finally, there are just specific font families that have been designed in such a way that they’re just naturally clearer and therefore more readable and legible than others. It pays to experiment with these fonts, too.

According to SlideShare’s own recommendations, if in doubt, go with the sans serifs. If you’re going to use your presentation exclusively online, also go with sans serifs, but if you have an offline use for it, then choose serifs in your slides.

The Best Font Sizes to Use

There are differing opinions on this issue, but all are in broader agreement: bigger is better. This stands to reason when you want to ensure that everyone in your audience—older people, those at the back of the room, etc.—can easily see the text on each slide.

According to the aforementioned Guy Kawasaki, it’s best to use 30-point font sizes to err on the side of caution. The last thing you want to do is use a size that’s too small, like 10 points.

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Presentation expert Scott Hanselman recommends between 14- and 18-point sizes, but they have to be bolded for extra readability.

So the bottom line is simple: use bigger font sizes that are at least 14 points. Ideally, you’ll want to go even higher than that. For extra effect, if you’re unsure about the legibility of the fonts you’re using, it’s best to bold the typefaces just to be on the safe side.

Using Templates for Great Slideshow Presentations

One of the fastest and most organized methods of creating presentations is to use templates. Google Slides templates offer a multitude of aesthetic and highly usable designs that allow you to simply incorporate your points into the preexisting templates. Not only does this save you time, but it also ensures sleekly presented slideshows that are better received by your audience.

We’ve searched far and wide to give you a roundup of the 30 best templates for Google Slides from our marketplace.

Neue Minimal Google Slides Templates

This minimalist template is ideal for the presentation that needs to come across as clean and professional.

Its beautiful use of negative space will help your viewers focus their attention on what’s important.

 

Zellisa Google Slide Presentation

If you’re looking for a clean and crisp way to present your slides, look no farther than this product.

Take control with this fully customizable presentation.

Target – Google Slides Template

Impress your leads, clients and anyone else in your audience with this presentation deck.

Modern and trendy, it makes delivering slideshows a cinch.

Ghost Minimal Google Slides Templates

Aptly named, this template uses a monochrome scheme to present slides in a conservative and understated fashion.

Use it for showcasing charts, graphs, and images.

Pitch Deck Google Slides Template

Colors can enliven any presentation, and this template is no exception.

Centered around several, strong color choices, this pitch deck can help you turn your audience into believers.

Company Profile – Google Slides

Balance and fine symmetry unite in this slideshow to underscore how great design can help to make messages clearer and more effective.

BUILD Google Slides Template

Organize your thoughts and messages with better accuracy than ever with this well-designed template.

BUILD comes with more than 120 customizable slides and upwards of 250 icons.

Simple Google Slides Template

Less is more is taken to its maximum potential on this elegant template.

A study in minimalism, this bare-bones approach is pure slideshow beauty.

Hybrid Google Slides Template

This presentation product epitomizes what a simple and intelligently laid-out design can do for crystal clear slideshows.

Fully editable in the Google suite, it’s a great marketing aid.

A4 Vertical Google Slides + 30 Photos

Knowing full well that high-quality images help sell the deal in presentations, the maker of this presentation product includes 30 high-resolution pictures as part of this deal.

NORS Vertical Google Slide + GIFT

Boasting more than 135 creative and unique slides in total, this template uses the art of contrast well to help you put together a perfect presentation that focuses audience attention on the most relevant parts.

10 Google Slides Themes 2017

A must for designers and creatives who want to present their ideas and concepts in a well-structured and well-designed manner, this template pack is spectacular for meetings, presentations and talks.

Investor Pro – Google Slides

Enjoy full creative control with this smart and well-designed slideshow template.

For work or fun or any projects in between, this presentation deck has you covered.

Elevation Google Slides Template

Featuring a clean, crisp and modern layout with chunked text blocks for easy reading, this presentation template is a godsend at any business meeting.

It comes with 100 unique slides and full editing control.

Branding Google Slides Template

This slideshow template makes excellent use of the design concept of symmetry for vibrant presentations.

It features numerous color schemes, editable graphics, and dozens of unique slides.

Be. Google Slides Template + 30 Photos

Stunning and vibrant, this presentation includes 30 high-quality images as a bonus.

With more than 550 free vector font icons, you’re sure to make a stellar impression at your next speaking engagement.

Business Plan Google Slides Template

In just a matter of a few clicks, you have the power of an efficient and effective presentation at your fingertips.

This attractive template uses intelligent formatting and text chunking to ensure that your most vital ideas easily stand out.

ONE. Minimal Google Slides Template

There’s an elegance in true simplicity, which this template epitomizes.

Its strong and confident design, crystal clear imagery, and bare-bones aesthetic make this one a strong ally in any presentation.

Landmark Google Slides Template

Boasting 800 free vector icons together with 75 unique slides, this presentation template offers great value.

Its commitment to clean and modern aesthetics will have your audience eagerly following along when you present the slides.

Startup Pitch – Google Slides Theme

Whatever you want to communicate to your viewers—charts, graphs, images, and everything in between—this presentation deck has you covered.

Its vibrant, bright colors will turn any audience into a captive one.

Reverta Google Slides Template

Sharp, sleek and refreshing as far as Google Slides templates go, Reverta is a presentation to help you make the best impression possible.

Transmit your thoughts and points with seamlessness, as you pick from more than 100 unique slides for your presentations.

Awesome Google Slides Template

Living up to its name, Awesome features several colors schemes, almost 1000 icons as shapes, and editable charts.

Throw in 70 one-of-a-kind slides, and you have awesome value in this product.

Rework Google Presentation

The word that best describes this template offering is multipurpose.

Designers and creatives can use it for a plethora of purposes including business meetings, advertising engagements, portfolio talks, and branding presentations.

Corporate Google Slides Template

This professional and corporate template set is your go-to solution when giving business-related talks and presentations.

Its reputable design and well-organized layout are the backbone to your persuasion and communication.

Business Google Slides Template

Are you looking for a simple drag-and-drop solution to your presentation needs?

If so, then you’ve settled on the right template with this presentation pack. Its 800-plus vector icons and numerous slides make it the perfect ally in presentations.

Spark Minimal Google Slides Templates

A simple and contemporary design gives your presentations a spark.

This minimalist template uses a monochromatic scheme and contrast to bring out the most important information in your slides.

Enyo Google Slides Template

The use of well-placed focal points in various slides form the backbone of this great presentation suite.

Its clean and strong lines draw the eyes of your audience, helping you make your points with better clarity than ever.

NORS Google Slides Template + Bonus

Let your penchant for creativity shine with awesome Google Slides templates like this one.

NORS features high-resolution photographs, more than 620 free vector icons, and full customization options.

Geometry Google Template

With its unique and eye-catching design, the Geometry template will give you the leg up in getting your points across.

Choose from more than 110 slides, Google fonts galore, and vector-based icons.

Food Vintage Presentation Template

This huge presentation pack includes Google Slides templates for meetings, get-togethers, speeches, and other creative uses.

This deck comes with more than 100 slides, infographic elements, and charts.

Easy and Customizable

When you’re creating slideshows for meetings, presentations, and talks, you want to use a format that gives you a lot of control. Templates fit the bill since they’re a cinch to personalize. These premade designs give you a very attractive and usable framework in which to create dazzling presentations.

Next time you want to impress, persuade, or enlighten while walking people through slides, consider using templates to create your presentation.


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30 Food Fonts That Are Good Enough To Eat

Whether you’re the type who likes brunch, or the one who’s always snacking in between meals, food brings out the quirky side in all of us. There are also plenty of projects centered on gastronomy. From restaurants, cafes, food blogs, to cookbooks – there’s no shortage of food-inspired works for the average designer.

If you love working with good food, you’ll know how difficult it can be sometimes to find the right elements that go great together. One of them is choosing the right typography for the job. Pictures aren’t the only ones that can make mouths water – the correct font could also do the trick.

Curly scripts, for instance, look sweet and delectable. Meanwhile, linear, straight fonts would look interesting next to haute cuisine.

Sounds too good to be true? Discover what amazing food fonts can do for your gastronomy journey today. Check out this list for the best in the food business.

Food Fonts That Are Good Enough To Eat

1. Pink Lemonade – Retro Display Font

Inspired by the 50s to 70s pop art culture with roots in the Art Deco scene, this font is simply fizzing to join your designer’s toolkit!

2. Barbariska Rough2 Regular & Oblique

Featuring rough and oblique variations, this handcrafted font will look friendly on food packaging or posters.

3. Jonesy

Need yummy typography to make your guests hungry? Try this funny modern-looking script font with a touch of vintage to make your menus stand out!

4. The Simply Sweet Font Duo

Juicy and curvaceous, this whimsical font will add joy and happiness wherever you wish to use it!

5. Jelligun | Hand-lettered Font

This cheerful typography includes cute icons and ligatures to easily personalize the look and feel of your designs.

6. Butcher and Block Typeface + Extras

Make your journey into design more delicious with this versatile typeface that includes tons of extras. Get the handy tutorial, pretty vector elements, and the original files so you can create something similar!

7. Clarkson Script

Perfect branding a new bakeshop or cafe, this multipurpose script font has plenty of alternate characters and terminal forms to get your creative juices flowing.

8. Mela Pro

Sometimes, all you need is a bright, bold font to bring all the flavors of your project together.

9. Wacca

Simple yet stately, this is the typeface to use if you want something fresh and organic.

10. Culinary

Fresh out of the oven, this font family features sans, script, swashes, and nifty borders to inspire your journey into culinary design.

11. Mi Cocina All Family

A must-have for designers who are constantly working on food-related themes. This typography includes lots of food and kitchen elements.

12. Yummy – Font Family

A simple font family designed to mix the old with the new for a truly delightful outcome.

13. Cuciniere Font + 40 Icons (Handmade)

This typeface features a handmade feel that would make any foodie proud. Plus, get 40 hand-drawn icons to complete the organic look.

14. Bujole – A 3 Style Vintage Font

This vintage font is a blast-from-the-past that comes with nifty symbols to make your designs super irresistible.

15. French Fries – A Fun Doodley Font

This bold typeface features some tasty doodles to liven up an otherwise bland project.

16. Fondue

This eclectic font family was inspired the lettering used by the Mexican cartoonist Ernesto “El Chango” Cabral. Best for working with contemporary pieces that needs Art Deco flair.

17. Sumac Typeface

This bold and friendly typeface is all about adding flavor with its four practical styles (rocky, timber, oblique, regular).

18. Pitter

Go from good to great in this pretty font duo that’s been carefully handcrafted to make sure each text looks beautiful.

19. Brocha Family

Whether you use this font for headlines or cookie packages, its bold and friendly design will work wonders either way!

20. Porker Font (+ Bonus Pack)

This deliciously bold font is loud for its stout appearance. Don’t underestimate a Porker that includes a set of high-quality vector-built icons to make your foodie dreams come true.

21. Ovsyanka Typeface

This “oatmeal” font comes in two styles (Regular and Press) that are just as healthy for the average designer.

22. La Fa Salt • Cursive Script & Serif

Nothing like a hand-drawn cursive script to bring out the vintage or romantic feel to any project.

23. Rosefield Typeface

Create lovely recipe books, food blogs, and more using this soft-edged exquisite typeface that’s simply calling for attention.

24. Santens

What else goes great with good food? A perfectly good font so versatile it works with just about anything.

25. Le Gourmet Typeface

This handmade font family made with ink and brush is the best complement for your food reviews, food blog, cookbook, or website logo.

26. Magenta Latte

A combination between Sans and Script, this typeface is the lemon you can always count on when life hands you a design project.

27. Macaron Handcrafted Typeface + Cakes

A baker’s dozen would not be complete without this beautifully handcrafted typeface that includes two styles – plus a bunch of watercolor vector cupcakes!

28. Vanilla Frosting Typeface

Never pass up a good deal. In this case, this awesome handmade typeface with lots of alternative glyphs, catchwords, and sparkly glitter effects!

29. Flow Handscript/Typeface

Taste something fresh with this well-designed handwriting typeface that’s bold and super detailed.

30. Takeaway

This super fun font may look sketchy, but it still features a clean look you can pair with an elegant theme or something more casual. You decide.

The right type of font can definitely make or break a project – so choose wisely. Creative Market can help you in this venture thanks to their independent creatives all over the globe. You’re sure to get only the best hand-crafted content for all your design needs. Just make sure you visit now and then for all the best goods.

While you’re there, don’t hesitate to get a font pack – or two. Investing in pre-made typography can save you more time and money down the line. Say goodbye to hours wasted on going through troves of irrelevant typefaces on the Web. With your favorite fonts at your fingertips, all you’ll need to do is upload, adjust, and save.

See how much better creating can be when you’re stress-free. Buy a bundle and make sure to subscribe to your favorite artists for their newest products. With beautiful pre-made typography just a click away, life really is just a piece of cake.


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Swiss Design: History, Examples, and Fonts to Inspire Your Work

You’d be hard-pressed to find another school of design that has had so much profound influence on the development of graphic design throughout the 20th century as the Swiss has. Because of this distinction, chances are great that you’ve already seen numerous examples of Swiss in various forms of graphic design, unbeknownst to you!

Swiss Design is widely admired for its clean lines, objectivity, and readability. It has enjoyed massive impact on graphic design as a whole, especially with the modernist movement. A study in minimalism, Swiss Design tended to emphasize typography in its works.

In this primer on this style, you’ll learn everything from its roots and memorable examples to breathtaking fonts and everything in between.

The History of Swiss Design

Design is regarded as a communication medium, first and foremost. Swiss Design intended to showcase information more objectively, liberated from any associated meanings. In this context, this graphic design style is one for the purists.

Early Days

To discover this movement’s roots, we have to travel all the way back to 1896, when the Berlin-based Berthold Type Foundry came out with its Akzidenz Grotesk Typeface in an effort to—you guessed it—represent an objective design style. This event was the spark that led to the evolution of what would eventually become the Swiss style: a movement interested in communicating its message clearly and in a way that was universally direct.

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Two main Swiss design schools are directly praiseworthy for their contributions to Swiss’ expansion. First, the Basel Design School, in 1908, took matters into its own hands. It adjusted one of its foundational courses after taking inspiration from a grid work-based graphic-design method that started in the 19th century.

A Philosophy Takes Shape

A decade later in 1918, Kunstgewerbeschule Zürich, Switzerland’s biggest arts university, hired Ernst Keller as a professor. He promptly started development on a typography and graphic design course. Keller was preoccupied with teaching his students an approach to style that emphasized a unique philosophy at the time.

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He believed that design solutions should come from the design problems themselves. This philosophy is extremely interesting because it represents an intentional rebellion against previous design schools of thought that stressed beauty for no other reason than for beauty itself—which doesn’t always lead to the best and most functional design solutions.

This rebellion against style over substance is one that has repeated itself throughout design history, with the most prominent, recent example occurring in web design in our time. When Apple rejected skeuomorphic design (designing user-interface graphics like icons and buttons to resemble their real-life counterparts) in favor of today’s flat and minimalist design, they did so with the implicit message that they were moving away from the excesses of skeuomorph. Skeuomorphism was routinely criticized for being a design style that was more about appearance than function.

Helvetica and Swiss Design’s Growth

Let’s fast-forward to the 1950s. This decade saw more powerful growth for Swiss. It saw the consolidation of Swiss’ unique design elements into sans-serif typefaces such as Univers. Univers’ development was the pivotal touchstone that then gave the world one of the most beloved and widely used typefaces ever: Helvetica. After Univers, a Swiss typeface designer named Max Miedinger and his collaborator, Edouard Hoffman, took inspiration from it and came up with Helvetica, originally known as “Neue Haas Grotesk”.

Both Univers and Helvetica were the results of a design movement that sought to capitalize on the resurgence of grotesque font families in the design houses of Europe at the time. This is evident in the original name of Helvetica.

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The typographers designing Helvetica had the following goals:

  • Making it an exceptionally readable font
  • Applying it to longer text or copy
  • Creating a pure font family

They succeeded, as today, the American Writers & Artists Inc. resource lists Helvetica as one of the most popular sans serifs in history.

Expansion Beyond Switzerland and Into America

The end of World War II greatly helped in the expansion of Swiss Design beyond Switzerland’s borders. With the resumption of relations between America and Europe, driven in large part by international trade and commerce, design and typography were critical in making these relations grow stronger.

Think about it: at its heart, design about messaging and communication. Design that’s characterized by objectivity, clarity, and readability goes a long way toward helping new relations progress further, especially when the participants don’t speak the same language or share the same cultural values.

One of the earliest American designers to really understand this truth was Rudolph de Harak. Throughout the 1960s, as a designer of book jackets for McGraw-Hill publications, he incorporated Swiss into his works. His book jackets frequently show a grid alignment that’s flush left and ragged right.

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From there, an increasing number of companies and entities all over America started to use Swiss in their designs and materials, and the trend continued over the next few decades. One such institution that became a champion for Swiss was the Massachusetts Institute of Technology (MIT).

A prominent case study of this can be seen in the design works of the late Jacqueline Casey, who was the director of MIT’s Office of Publications for nearly two decades. She was well-known for using the Swiss style in the many memorable posters created for MIT’s publications and events.

Characteristics of Swiss Design

Swiss is unique and dedicated to specific design principles that have both set it apart from other schools of design and made it instantly recognizable.

Check out some of the Swiss style graphics and resources we feature in our marketplace:

The Grid System

One of the first things about Swiss that hits you right in the face is the conspicuous use of grids. In the Swiss design philosophy, the grid is regarded as the most legible and harmonious method for organizing information. That’s why the grid is the starting point for every composition.

In design, the grid is a framework for how and where content is laid out. This applies to both the web (think of well-organized and clean sites and apps) and print (magazines, newspapers, brochures, etc.). Grids are created by intersecting vertical, horizontal, and sometimes curved or angular lines to guide the designer.

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These grids are highly useful in empowering designers to lay out the content on any page (web or print) so that it’s legible, readable, and aesthetically pleasing. Content on grids is typically laid out with respect to:

  • The entire page
  • Other elements on the same page
  • Other parts or areas of the same graphical shape or element on the same page

Grids have a longstanding tradition in excellent design. Even in photography, the rule of thirds uses an imaginary grid system to help photographers position compositional elements in the most visually appealing manner.

Typefaces

Typography is also distinct in this style. Text is typically aligned flush left or ragged right. This is nothing more than a typographer’s fancy way of saying that typefaces arranged in Swiss, compared to other formatting, are:

  • Natural to read
  • Easier to set
  • Need less tweaking to finesse
  • More informal
  • Not manipulated from the original setting
  • Superior in type color and texture

There are also recurring font choices within Swiss graphics. They’re usually sans serifs, selected to drive home the message of simplicity and minimalism. The earliest Swiss typographers believed that sans serif type families were the best alternative to capture the nature of a progressive age.

Another interesting feature of fonts within Swiss design are their varying sizes. We’re used to seeing fonts always be of a uniform size in any given school of design, so Swiss shakes things up by routinely using contrasting font sizes.

This technique of inconsistency makes things much more visually engaging and appealing to the viewer. It also serves a functional purpose, as different font sizes offer crucial clues about the hierarchical importance of the information:

  • Bigger fonts are in the headlines and the top of the page-level content (think information architecture on web pages)
  • Smaller fonts tend to be found in the body and subsequent subsections of content

Here’s a collection of Swiss Design-inspired fonts:

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Imagery

The sensibilities of this style also govern the use of images. Any photography for Swiss-inspired designs is typically chosen with objectivity in mind. Images should be free of anything that smacks of commercial advertising or propaganda of any sort, again, for purist reasons.

This belief of how images should be used comes from the philosophy of the early Swiss pioneers. They believed that design was meant to be for the good of society. Ergo, designs should be objective transmitters of information among various parts of society.

White or Negative Space

White, or negative, space allows all the previously mentioned elements in the Swiss style to “breathe.” White space is an element that lets the viewer’s eyes rest and reiterates focus on the actual design elements within the frame. The actual design elements—images, fonts, etc.—are referred to as the positive space.

This technique is very popular in Swiss. Glance at anything that’s been designed with Swiss inspiration —a poster, a brochure, a website or app—and you can’t help but notice the copious amount of white space.

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Using white space also ties into the overarching and consistent theme of minimalism. Thanks to white space, there are fewer elements in compositions, thereby making the design less “busy.” When a design functions on this “less is more” principle, the viewer is really in for a treat because he gets to appreciate and admire the unique elements of this design style with greater clarity.

Famous Examples of the Swiss Style

Throughout history, there have been noteworthy examples of Swiss Design in print and on the web.

Rudolph de Harak’s McGraw-Hill Book Jackets

As the first American designer to really incorporate Swiss into his own designs in a big way, Rudolph de Harak created some standout book jackets in the 1960s. These designs got to the heart of the Swiss style and demonstrated a solid understanding of the movement.

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Note the famous Swiss characteristics in his book jackets:

  • Fonts of varying heights and sizes
  • Copious amounts of white space
  • Simplicity and minimalism

Jacqueline Casey’s MIT Posters

Jacqueline Casey’s tenure as director for MIT’s Office of Publications saw MIT embrace Swiss Design in many of its graphical creations, most prominently in its posters. These posters were created to advertise and announce a variety of events and literature for the school.

Casey’s work was put on display in various places across the world. Besides MIT, her designs were exhibited at the London College of Printing and the Chelsea School of Art in London.

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Her design philosophy was to instantly catch the viewer’s attention with striking imagery — long enough for them to stop, stare, and then finally read the text on the poster that would advertise the event or exhibition at MIT.

Note how her posters feature:

  • Vivid fonts and colors
  • Eye-grabbing imagery
  • Typefaces of various sizes

Google Design’s Best of 2017 Retrospective

So far, many of the Swiss style examples we’ve been exploring have come from the traditional medium of print. Unsurprisingly, Swiss is also influential on the web, as good design will live anywhere. What better entity than the world’s most powerful Internet company to also get on the Swiss bandwagon?

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Google Design’s Best of 2017 is a webpage that revisits some of the year’s best design highlights. A subset of Google Design, where the Internet giant’s designers, writers, and developers get together to fête leaders in their field, the page lays out numerous entries by month in a grid system, organizing the content horizontally and vertically by rows and columns. The end result is a very attractive page that provides excellent UX for readers who want to delve into all the exciting design happenings of the year.

Associated Design Movements

The beauty of Swiss is that it emerged as other design movements were also taking shape. The outcome is that Swiss influenced and was influenced by these other design styles. Here’s a brief rundown of them.

De Stijl

This Dutch movement, also known as Neoplasticism, started in 1917. Dutch for “The Style,” this movement was driven by architects and artists. Features of De Stijl included universality and pure abstraction by way of lessening the influences of shape and color.

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Instead of using a broad spectrum of elements in their designs, De Stijl practitioners only used:

  • Horizontal and vertical compositions
  • Black and white colors
  • Primary colors

Bauhaus

Bauhaus Design comes to us from the German art school by the same name that was in operation from 1919 to 1931. The underpinning philosophy of this school, which also birthed the design movement, was to combine all the arts (graphic design, interior design, architecture, art, etc.) into a total work of art.

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This design system had the following characteristics:

  • Pure geometry
  • A rejection of ornamentation (read: excess)
  • The goal of form following function in design

Suprematism

We travel to Russia for the roots of Suprematism. Founded in 1913 by Russian art theoretician and painter Kazimir Malevich, this school of design focused on elementary geometric shapes such as circles, rectangles, lines and squares, all painted in a conservative range of colors.

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The philosophy behind this design movement is an abstract form of art where the supremacy of unadulterated artistic feeling reigns supreme, instead of the mere, visual display of objects.

Constructivism

Another design movement out of Russia that started in 1913, Constructivism was founded by Vladimir Tatlin, an architect and painter. Part of the avant-garde movement in Russia, Tatlin became famous for his designs for Tatlin’s Tower or the Monument to the Third International. This was never built, however.

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Constructivism was a reaction to something: it was a rejection of the concept of autonomous art. Philosophically, this design school wished to use art as a means to social purposes. In turn, it impacted other design movements in Europe at the time, such as Bauhaus and De Stijl. It’s known for:

  • Minimalistic palettes
  • Photo montages
  • Geometric reduction

The common bond between Swiss Design and these four schools of design that developed around the same time was reductionism. Essentially, the goal was to attain purity in design by minimalism and objectivity as part of an aesthetically captivating technique that transmitted messages via color-based and geometric hierarchies.

When Design Wants to Communicate Clearly

To many people, Swiss Design looks cool, and rightly so. To its creators and developers, it served more than an aesthetic function. This stripped-down design approach was based on purity, minimalism, and objectivity in design, so as to convey messages with more clarity than ever.

In its 100 or so years of existence, this design school has survived World War II and design excesses to become one of the most enduring and visually appealing forms of design in history.


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Designing your own brand?


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Free Beginner’s Guide to Branding

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Source: http://ift.tt/1cveRcI