Next week, watch brands and retailers up and down Madison Avenue will be opening their doors for special events, for the seventh spring in a row. While those of us at HODINKEE HQ have obviously had a chance to see the watches debuted at SIHH and Baselworld, in many cases they’re just now starting to make their way out to boutiques, and many participating brands will be showing them off to the public for the first time. If you’re a watch lover in New York, chances are there’s something you’ll want to check out.
This year’s participating brands and retailers are A. Lange & Söhne, Asprey, Chopard, David Yurman, De Beers, Djula, F.P. Journe, Georg Jensen, Hublot, Jaeger-LeCoultre, Montblanc, Panerai, and Vacheron Constantin.
The week kicks off on Monday morning and runs through Saturday, May 13. Over the course of the week there will be cocktail parties, product debuts, and watchmaking master classes too. On Tuesday, May 9, our friends at the Horological Society of New York will host a walk down Madison Avenue that will include visits to select boutiques along the way.
To check out the full calendar of events, RSVP to what you’d like to attend (some things do require you RSVP in advance, so be sure to read the listings), and request invitations for the invite-only events, you should visit Madison Avenue Watch Week online.